
What I help with
At its core, every business problem involves someone’s behaviour.
I help organisations understand that behaviour and design strategies that work.
Here’s what that looks like:
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Understand why people are (or aren’t) doing something
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Identify behavioural barriers and drivers
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Redefine challenges to uncover better solutions
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Design strategies, products, or policies that fit real-world behaviour
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Provide behavioural input on research, messaging, or implementation
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Build internal capability through training and workshops
Example projects:
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Making technology easier to trust and adopt
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Improving engagement with products, services, or policies
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Helping teams align around behavioural priorities
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Designing behavioural strategies for organisational or social change
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Delivering training on behavioural science, decision-making, or behavioural strategy
Not sure if this fits your challenge? That’s often where I can help most — let’s talk.
Training formats
Sessions are designed to be practical, intellectually rigorous, and adapted to your context:
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Custom workshops for teams
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Behavioural strategy training for leaders
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Behavioural insights training for researchers or designers
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Capability-building programmes across functions
Example topics:
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Beyond nudges: designing behavioural strategies that hold up in complex systems
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Behavioural blind spots in decision-making and strategy
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Designing for trust: behavioural science meets AI and technology
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Cultural context and behaviour: why one-size-fits-all strategies fail
Public speaking and keynotes
I regularly speak at events, conferences, and internal gatherings on topics at the intersection of:
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Behavioural science
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Decision-making
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AI, systems, and technology
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Cultural and cross-market behavioural dynamics
Speaking formats include:
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Keynote talks
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Panel discussions
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Guest lectures
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Internal thought-leadership sessions
If you’re looking for a speaker who can challenge assumptions, bring clarity to complexity, and offer fresh perspectives — let’s talk.